Case Study

IIS Ahmedabad - Logo Branding

The Indian Institute of Skills Ahmedabad (IIS Ahmedabad) - A premier skills training institute under the Ministry of Skill Development and Entrepreneurship, Government of India, initiated by the Tata Group.

Branding exercise, logo design, logo usage guide design


  • Identifying elements from Ahmedabad’s history and architecture to incorporate into the logo design.
  • Developing a logo that distinguishes IIS Ahmedabad from other skilling institutes.


We designed a premium logo featuring a tree of knowledge, inspired by one of Ahmedabad’s oldest mosques.



  • Symbolic representation of growth, learning, and heritage through the tree motif.
  • Unique combination of Ahmedabad’s historical elements with a contemporary design approach.


  • Distinctive brand identity for IIS Ahmedabad that reflects the city’s heritage and educational values.
  • Increased recognition and differentiation among other skilling institutes.

Our logo design successfully encapsulated the essence of Ahmedabad’s history and architectural significance, establishing IIS Ahmedabad as a unique and reputable institution within the skilling education landscape.